Florida SEO experts? Your keywords should be relevant to local customers. It only makes sense, doesn’t it? Google’s own Keyword Planner lets you filter keyword searches based on location so you get an idea of the popular search terms for a given region. This lets you create a list of locally relevant keywords to target. Once you have them, they should make appearances in your site’s meta content, copy, and URLs. Also, include mentions of region-specific landmarks and hotspots in your content. For instance, if your local restaurant serves dinner in downtown Seattle, include references to “dining by the Space Needle” or “just steps from the Space Needle” on your site. Location pages are a must if your business has more than one location in an area. These pages need to provide the following, at a minimum: Take care when you have multiple locations, because you need to create unique content for each page. If you only have one location, creating an “About Us” page that focuses on local, relevant information is essential. For example, if you have a florist shop, your “About Us” page is the perfect spot to mention your shop’s involvement in supplying the flowers for any parades in your town or city.
Why Local SEO matter? Local SEO helps people to easily find your local business online. It helps your business to become highly visible online, and rank high in local SERPs making it easier for customers to find you. What is the future of local search marketing? With more and more people using smartphones, iPads, etc., and voice search usage on the rise, the future lies in local mobile marketing. Having an SEO-compliant website and a strong local SEO strategy will get your website on to Google’s local listing pack.
We are great communicators. In fact, communication is so important for us that we’ll set up several meetings with you before getting started. We want to know exactly how to help you, so we’ll do our best to discover how our services can meet your needs and even exceed your expectations. While SEO is the aspect that all things should revolve around, we strive to make you happy. Our focus is on the client and our services cater to the exact needs of each customer, rather than on the average SEO needs. For instance, if you want to focus more on local search and mobile, we’ll help you attain your goals, and focus less on ranking your business on Bing or Google nationwide. Read extra details at Parkland SEO.
Social Media Marketing (SMM): Simply put, social media marketing refers to the process of using social media platforms to attract traffic and attention. By using social media, you can increase exposure and build meaningful relationships with your customers. While everybody can benefit from SMM as a type of digital marketing, B2C and SaaS companies tend to get the most out of it. Social media marketing is all about listening to what your customers have to say, engaging in the conversation, and sharing valuable content. An example of a tweet from Andy Crestodina of Orbitmedia. Notice how he attracts attention by sharing valuable information (infographic), drives traffic to his website by posting the link and evokes discussion (53 comments!) Together, content marketing, SEO, and social media marketing constitute what is called “inbound marketing”. It is a marketing methodology that aims at attracting, engaging, and delighting leads. Some goals of inbound marketing include attracting users’ attention, driving relevant traffic to the website, and converting it into happy customers.
Over 3 billion of people conduct searches on Google every single day. Most of them conduct more than one search. In South Florida, millions of people are looking on Google and Bing for products to buy, services to try or offers to discover. Whatever you sell or advertise, it is imperative to start ranking locally in South Florida. At MRB Marketing, we focus on growing companies in South Florida in SERPs and enabling them to rank high in Google and other search engines for specific keywords tailored to their businesses. Even if your site is not SEO-optimized, our experienced SEO specialists will analyze your site and start ranking it using white-hat, approved SEO practices in 2019. See extra info at https://www.mrb.marketing/.
