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You want to improve your Youtube channel or to increase the views of your videos and you don’t know how? Here are a few tricks on how to acquire more Youtube viewers and subscribers. Be a Brand: By taking care of the channel art and logo, you will be able to make it more recognizable. This way, the viewers will be able to remember your channel easily. Apart from the logo and the channel art, you also need to pay attention to choosing the right name and tagline. Again, the key is to make it easily memorable, while also describing the point of the channel and chances of someone subscribing to your channel! Picking the right thumbnail image can make a real difference. Same as other graphic items related to your videos, the purpose of the thumbnail image is to make the users want to watch the video.
Since Instagram started to hide likes, it’s harder to gauge what content performs best. While you can see how many likes your posts get, your followers can’t, so there’s no bias in getting a double-tap on a post just because it looks like a popular content. Today brands need to look further into their performance metrics and track comments, saves, Instagram Stories views, shares, and even DMs to understand how their content performed.
As a digital marketing trend or strategy, storytelling became increasingly beneficial and has great potential to get consumers engaged and interested quickly. Storytelling gives your brand exposure and shows consumers your products in context. Data driven narratives give products credibility while customer led narratives make stories realistic and fulfill the public’s need for authenticity. Graphics, songs, and sound effects feature in storytelling. Therefore, video narratives will become a big trend in storytelling marketing.
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