Cash discount reseller program by Shaw Merchant Group? Don’t let the last tip discourage you; there are many other businesses out there that are perfect candidates for the program. Make a list, approach them and tell them how you can take down their credit card payment processing fee to zero dollars, they’ll be hooked from the start. Selling a cash discount program is challenging for those who don’t know how to approach businesses; however, with the selling process mentioned above, you should do just fine. But what they don’t know is that the full price is actually the original price of product + processing fee. So, in the end, the merchant just deducts the fee from the original price and use it to pay for the credit card processing.
Key Takeaways: A surcharge is an additional charge, tax, or payment that a company adds to the already existent cost of a good or service. Many industries, including travel, telecom, and cable, will add surcharges to offset the cost of higher prices, such as fuel, or regulatory fees imposed by the government. Surcharges are a way to indirectly pass costs on to the consumer, by listing a charge separately from the cost of the good or service, which appears to stay at the same price.
Even in this day and age, word of mouth can make or break your organization. Social proof can stand between your sales team and their next sale. Customers want to know if your solution works for other organizations and what the sales and customer success process is like. Use case studies, testimonials, and even third-party review sites to your advantage.
What is cash discounting? Cash discounting is just like the name says. It is a discount you will get if you pay using cash. The merchant has to pay the processing fees of credit card if the customer chooses to pay with the credit card. So, the merchant will surely increase the price to recover the fees. Now, if the customer decides to pay via cash, there is no need to charge extra fees, right? So, they will get a cash discount. The cash discount is only applicable if the customer pays via check or cash. A cash discount is a great alternative to a surcharge. Continuing the example, if a surcharge is illegal then what will the merchant do? Well, they will simply increase the product price to 102 and offer a cash discount of 2. Now, if the customer pays using a credit card, they will have to pay 102 but if they pay using cash, they will only have to pay 100. The 2 bucks discount will be given here. See more details on Best Cash Discount Program.
Ask for referrals: Too many financial advisors and bankers assume that their clients, friends, family, and network will refer them to others without prompting. If you do this, you might get a few referrals, but you’ll miss out on a huge opportunity to generate new conversations. Start by being more proactive and request referrals. Most people don’t think about the connections they have. It’s as simple as asking, “Do you know anyone else who might benefit from something similar?”
